1. Introduction
Brandlix ("we", "our", or "us") is committed to protecting your personal data. This privacy policy explains how we collect, use, and protect your information when you use our social media management platform.
2. Data We Collect
We collect the following types of data:
- Account Data: Name, email address when you create an account
- Social Media Data: Access tokens and profile information from connected social accounts
- Content Data: Posts, drafts, and media you create through our platform
- Analytics Data: Post performance metrics from connected platforms
- Usage Data: How you interact with our platform (page views, features used)
3. How We Use Your Data
- To provide and maintain our service
- To publish and schedule your social media posts
- To generate AI-powered content suggestions
- To display analytics and performance reports
- To send you important service notifications
- To improve our platform and user experience
4. Data Storage & Security
Your data is stored on secure servers within the European Union. We use encryption for data in transit (TLS) and at rest. Social media access tokens are stored encrypted in our database. We follow industry best practices for data security.
5. Third-Party Services
We use the following third-party services:
- Social Media Platforms: To publish and retrieve analytics (via Late API)
- Anthropic (Claude AI): For AI content generation
- Cloudflare R2: For media file storage
- PostHog: For anonymous usage analytics
- Sentry: For error monitoring
6. Your Rights (GDPR / DSGVO)
Under the GDPR, you have the following rights:
- Right of Access: Request a copy of your personal data
- Right to Rectification: Correct inaccurate personal data
- Right to Erasure: Request deletion of your personal data
- Right to Data Portability: Receive your data in a structured format
- Right to Object: Object to processing of your personal data
- Right to Withdraw Consent: Withdraw consent at any time
To exercise any of these rights, please contact us at privacy@brandlix.app.
7. Cookies
We use essential cookies for authentication and session management. We use analytics cookies (PostHog) to understand how our platform is used. You can accept or decline non-essential cookies through our cookie consent banner.
8. Data Retention
We retain your data for as long as your account is active. When you delete your account, all associated data (posts, analytics, social account connections) will be permanently deleted within 30 days.
9. Contact
For privacy-related questions, please contact our Data Protection Officer at:
Email: privacy@brandlix.app